Finlandia | Hunter Luxury
packaging ideation

The sleeves were designed to ensure the bottles stood out on the shelf in store and to increase brand awareness through the use of the 3 key brand colours.

The material was chosen for its properties to be stretchy so as to be able to be fitted easily over the bottle but also to remain secure when in use by the consumer to create a tactile pouring experience. A cut out was designed in the back so the barcode could easily be scanned in store.