
Where art meets packaging
[3 minutes] In the ultra-competitive world of modern retail first impressions are everything. The way brands package their products is an opportunity to put

[3 minutes] In the ultra-competitive world of modern retail first impressions are everything. The way brands package their products is an opportunity to put

[4 minutes] A number of factors are driving brand owners to become more environmentally responsible when it comes to designing and producing sustainable packaging.

[3 minutes] Packaging has a crucial role to play for any successful confectionery brand. First and foremost it has to preserve the quality and

[3 minutes] Could we be about to reach the stage of ‘peak gin’? Just a few years ago that would have seemed an absurd question

Award-winning packaging for the luxury spirits industry Hunter Luxury works with some of the largest spirits brands in the world, creating beautiful, creative, technically advanced

[1 minute] An issue with relying too much on New Year predictions rather than on goal-based plans is that people can wrongly assume that by

[3 minutes] When purchasing jewellery or watches, consumers don’t just buy a product. They buy into the brand experience and values. The woman wearing a

[3 minutes] Apple’s rise to the world’s greatest super-brand started with one brilliant strategic move. Instead of challenging the (then) thriving PC market at their

[5 minutes] A lot has changed since the first duty-free shop was established at Shannon Airport in Ireland back in 1947. At first glance, it