The emotional power of packaging user experience
“The brand experience is not what customers get, but how it makes them feel.”
Sanjeev Malhotra 2017
User Experience has liberated our..
“The brand experience is not what customers get, but how it makes them feel.”
Sanjeev Malhotra 2017
User Experience has liberated our..
Hunter Luxury has produced a unique presentation box for The Macallan Estate, a new single malt containing rare spirit distilled with..
“Repetition is the death of art”
Robin Green 1992
So much time, effort and insight gets invested in the consumer brand journey. The..
630 words / 4 minute read
Before we wind down the pace to enjoy our eighteenth Christmas this millennium (!!), we take a peek at 2019..
To celebrate the unique brand heritage of Hankey Bannister Whisky, Hunter Luxury has designed and produced a new secondary packing..
Industrial revolutions don’t arrive with fanfares and red carpets. They start as small ripples, growing into unstoppable..
Luxury brands are now realising the advantages in Advent Gifting Packs and not only for Christmas. From luxury beauty to confectionery..
Hubert de Givenchy
I caught up with an angel investor recently, discussing the ideas they see again and..
MD Mike Banister explains what makes Inspiration and Innovation Sessions such a compelling feature in Hunter’s creative and..
Pippa joins Hunter after many years in primary packaging, as Business Development Manager for the beauty division. We talk to Pippa..
We’ve seen the potential in smart luxury packaging for some time. Near Field Communication (NFC) technology when combined with packaged..
Our Innovation Manager Susana Almeida enjoyed an interesting trip to IPACK-IMA 2018 in Milan last week. The IPACK-Mat halls provided a..
London Fashion Week 2018 has finished. As keen observers, we were pleasantly surprised to see sustainability featuring quite prominently..
It is undeniable that luxury packaging creates an opportunity for social sharing and user-generated content. A Google search for the..
Hunter Luxury Packaging has appointed Susana Almeida as their new Product Development & Innovation Manager.
With an eagle eye for..
