The emotional power of packaging user experience
“The brand experience is not what customers get, but how it makes them feel.”
Sanjeev Malhotra 2017
User Experience has liberated our..
“The brand experience is not what customers get, but how it makes them feel.”
Sanjeev Malhotra 2017
User Experience has liberated our..
Hunter Luxury has produced a unique presentation box for The Macallan Estate, a new single malt containing rare spirit distilled with..
“Repetition is the death of art”
Robin Green 1992
So much time, effort and insight gets invested in the consumer brand journey. The..
Hubert de Givenchy
I caught up with an angel investor recently, discussing the ideas they see again and..
