On the quest to define “Sustainability” for luxury brands
We know that Covid has been the subject of the year so far for 2020, rightly so. Caution about cleanliness and hygiene are at the top..
We know that Covid has been the subject of the year so far for 2020, rightly so. Caution about cleanliness and hygiene are at the top..
Industrial revolutions don’t arrive with fanfares and red carpets. They start as small ripples, growing into unstoppable..
Our Innovation Manager Susana Almeida enjoyed an interesting trip to IPACK-IMA 2018 in Milan last week. The IPACK-Mat halls provided a..
London Fashion Week 2018 has finished. As keen observers, we were pleasantly surprised to see sustainability featuring quite prominently..
It is undeniable that luxury packaging creates an opportunity for social sharing and user-generated content. A Google search for the..
Whisky packaging has traditionally gravitated towards the staid and conservative. Many blended Scotch whisky brands are well over a..
Limited edition gifts are increasingly becoming a brand strategy in its own right. With an undeniable power to create added value in the..
Bottles of spirits look very eye-catching under the bright lights of a pub back bar, but nowadays they are more likely to..
In the ultra-competitive world of modern retail first impressions are everything. The way brands package their products is..
A number of factors are driving brand owners to become more environmentally responsible when it comes to designing and..
Could we be about to reach the stage of ‘peak gin’? Just a few years ago that would have seemed an absurd question to ask...
An issue with relying too much on New Year predictions rather than on goal-based plans is that people can wrongly assume..