BOUCLÉ

BOUCLÉ Inspirations Travel in style… Discover our range of stylish and versatile vanity bags Bouclé is a highly textured fabric that has been a popular choice for garments since the 1950s. A timeless textile, that to this day is still seen in haute couture and ready-to-wear collections. The colour has been inspired by one of…
OPHIDIAN

OPHIDIAN Inspirations YEAR OF THE SNAKE … Celebrate in style with our collection of mini bags Recognising the growing trend in incorporating Chinese New Year elements into a wearable product, Hunter Luxury have created a collection of bags inspired by this culture rich tradition. These super cute space saving bags are the ideal size for…
FUTURE DISCOVERY

FUTURE DISCOVERY Inspirations DUSK TO DAWN… A collection of bags that are perfect for discovery sets and on-the-go kits. With a nod to the 2025 colour of the year – Future Dusk – Hunter Luxury has created a range of bags targeted at trial & mini sizes, travel, and brand collaborations. FEATURES Recycled content Bespoke…
ASTRO

ASTRO The ASTRO collection Heavenly Advents… Gifting that is not just for Christmas Our collection of inspirational advent concepts, perfectly demonstrates Hunter Luxury’s brand focused creativity for the ultimate gifting experience….strive for Wow! Get in touch if you’d like to discuss any of these gifting ideas, or their features. We would love to help you…
Joonbyrd JOY

Joonbyrd JOY BRINGING JOY TO SKINCARE Hunter Luxury has partnered with disruptive skincare expert Joonbyrd in the development and launch of its debut range of opulent body care products. Founded by Dr Alexis Granite, one of the world’s leading dermatologists with a glittering twenty-year international career, Joonbyrd’s arrival in 2024 made a splash in the…
VELOUR

VELOUR The VELOUR collection Soft to the touch… A Hunter designed collection of bags inspired by the elements of Autumn. Using the vivid colours of nature, combined with the elegance of pleated velour, this beautiful collection of bags illustrates Hunter Luxury’s passion for inspired design. From winter berries and big blue skies, to morning frost…
OASIS

OASIS TIMELESS ELEGANCE A Hunter Luxury designed collection of exquisite accessories reminiscent of a romantic era. This collection demonstrates perfectly Hunter Luxury’s design and inspiration capabilities. With a nod to the golden age of decadence, beautiful finishes can be achieved by combining materials and decoration processes. Get in touch if you’d like to discuss how to incorporate…
Sustainable Luxury Packaging Advent Calendars

Luxury Advent Calendars – A Branded Treat Advent calendars are now seen by many as a core part of the beauty brand’s festive offering. They are a must-have addition for beauty brand fans, perfect for building excitement for a brand’s consumer following every year. Sustainable luxury advent calendars are also an influencer’s dream; gorgeous packaging…
WINDOW

A SUSTAINABLE MATERIALS STRUCTURE An entirely plastic-free windowed rigid box structure with crystal clear transparency, designed to show off the product inside. We noticed that consumers, especially in the US, appreciated being able to see the contents of a gift box. However, with brands increasingly moving towards plastic-free packaging, we faced the challenge of finding…
Luxury retail in an e-commerce world

Adapting to e-commerce We have all adapted to the habit of online shopping in the last few years, and especially so during 2020, while many non-essential shops were closed. Most sectors have seen an increase in online purchasing, however, and many retailers have succeeded in adapting their business models to accommodate buying habits, especially within…
Hunter Luxury wins the Luxury Seasonal Pack category at the Luxury Packaging Awards 2020

“Winning the award for Luxury Seasonal Pack at this year’s Luxury Packaging Awards has been a huge boost for the Hunter Luxury team.” Watch Mike Banister, Hunter Luxury’s Managing Director, accept the award from Packaging News’ David Berman, and find out why the Charlotte Tilbury Bejewelled Chest of Beauty Treasures was chosen as this year’s winner. https://www.youtube.com/watch?v=CPULLVa11EA&feature=youtu.be…
Luxury advent calendars for 2021? It’s not too late

Following our recent article what makes the perfect beauty advent calendar, we are thrilled to announce that Hunter Luxury has won the Luxury Seasonal Pack Award at the Luxury Packaging Awards 2020. The Charlotte Tilbury Bejewelled Chest of Beauty Treasures is the ultimate in luxurious unboxing experiences, perfectly showing off exquisite products from the Charlotte…
On the quest to define “Sustainability” for luxury brands

We know that Covid has been the subject of the year so far for 2020, rightly so. Caution about cleanliness and hygiene are at the top of agendas everywhere, so reservations about plastic and single-use packaging have taken a back seat whilst trying to keep the virus at bay. However, this does not mean that…
The emotional power of packaging user experience

“The brand experience is not what customers get, but how it makes them feel.” Sanjeev Malhotra 2017 User Experience has liberated our approach to design. Originally a philosophy adopted by software developers to challenge the monotony of web applications. The principle has gone on to change our view on everything from packaging to cars, technology,…
How Inspiration & Innovation transforms the packaging brief.

“Repetition is the death of art” Robin Green 1992 So much time, effort and insight gets invested in the consumer brand journey. The seductive brand stories we tell through digital space. The elegant and beautifully shot advertising campaign. The military-precision in optimising the media spend. Rigorous planning, reams of customer data, debate, appraisal and interrogation…
The appeal of luxury advent calendars

Luxury brands are now realising the advantages in Advent Gifting Packs and not only for Christmas. From luxury beauty to confectionery and spirits, we’re seeing a growing investment in Advents, with 2019 set to flourish. As Advent Packaging experts, we summarise the advantages Advents deliver for your brand. They provide an unmatchable format for sampling. Perfect for small…
Meet Pippa Bell – growing our Beauty division

Pippa joins Hunter after many years in primary packaging, as Business Development Manager for the beauty division. We talk to Pippa about her time before Hunter, her new role here and what’s driving the coming boom in secondary beauty packaging. What attracted you to make the jump from primary into secondary packaging with Hunter? I…
Thinking inside the box – unboxing luxury packaging

It is undeniable that luxury packaging creates an opportunity for social sharing and user-generated content. A Google search for the hashtag #unboxing shows 107 million results. And with almost all social channels now allowing users to upload and share their own video content, unboxing videos are no longer the exclusive domain of YouTube. Unboxing videos…
Special Edition packaging with irresistible ‘gifting’ appeal

[4 min read] Special Edition packaging is increasingly becoming a brand strategy in its own right. It is in the premium skincare brands sector where Special Edition packaging really comes to life. In this case study we look at how Hunter and REN Skincare collaborated to deliver a Christmas gift set with unrivalled ‘gifting’ appeal. THE BRAND Created in 2000 by Antony Buck and Robert Calcraft, REN is known worldwide…
Packaging to win consumer hearts and plaudits

[3 minutes] The global skincare market continues its impressive growth, forecast to reach a staggering $154B within 4 years. The category is ultra competitive, fuelled by one of the most creative packaging and point of sale environments in global retail. So much so, packaging plays a critical role in the gifting and user experience, helping…
Packaging awards — what catches the eye of the judges?

[4 minutes] Winning a major packaging award can deliver a significant boost for consumer goods brands, design agencies and packaging manufacturers. Firstly, there’s the kudos that comes from the endorsement of the competition’s panel of judges. They are invariably a group of industry experts and decision makers. When they voice their opinions, people tend…
Where art meets packaging

[3 minutes] In the ultra-competitive world of modern retail first impressions are everything. The way brands package their products is an opportunity to put their best face forward to potential customers. To increase shelf standout further some brand owners are now enlisting the help of celebrated artists and designers for one-off editions and gift…